JENNIFER LAUREN FRIEDMAN
As an artist, my journey has been one of self-discovery, passion and dedication. Growing up in Palos Verdes, Southern California, my love for art blossomed at a young age. I have vivid memories of sketching with a magic marker across my parent's sofa, and creating beautiful messes alongside my mom while my dad was away at work.
During my high school years, I immersed myself in advanced placement art courses and actively engaged in every art-related activity available. Pursuing art in college was an inevitable path for me, and I was blessed to be accepted into UCLA's prestigious fine art program, an accomplishment that still fills me with immense pride. Graduating in 2008, a time marked by a challenging job market, I faced the harsh reality of finding my place in the art world.
Seeking opportunities, I embarked on an exciting journey to New York City, where I interned for several months in the advertising department of Art in America magazine. It was a valuable experience, but unfortunately, the economic downturn prevented the internship from evolving into a full-time position, leading me back home to California.
In search of stability, I ventured into an unrelated career as an executive assistant in the aerospace industry, spending three years navigating a path that felt increasingly unfulfilling. However, my unwavering passion for traditional art mediums continued to burn within me. Painting became my refuge, and despite limited resources, I created large-scale oil paintings that captivated my soul.
Transitioning to watercolors became an unexpected turning point in my artistic journey. Inspired by fashion and lifestyle paintings, I delved into capturing the essence of fashion advertisements and editorial spreads from renowned magazines like Vogue. It was during this exploration that I stumbled upon the work of Slim Aarons, a photographer whose mesmerizing fashion and architectural-focused pieces transported viewers to idyllic landscapes and poolside retreats.
Simultaneously, my relationship with my beloved grandmother in Palm Springs became profoundly significant. In her final days, I found solace and inspiration in our visits to the desert, capturing my own scenic escapes inspired by Slim Aarons' iconic pool scenes. Palm Springs became a sanctuary for me, a place where the weight of the world dissolved, and the vibrant colors and majestic mountains filled me with a sense of wonder and tranquility. It was here that my artistic vision truly flourished.
For me, art is not just a profession; it is a form of escapism. When I pick up my brush, I am transported to a blissful vacation, leaving behind the stresses and challenges of the world. It is a sanctuary of relaxation, creativity, and positivity. I am driven by the profound ability of art to evoke emotions, forge connections, and inspire others. Art has the power to bring people together, to uplift and brighten spaces, and to provide a sanctuary where one can escape from the demands of everyday life.
People are drawn to my artwork because it allows them to retreat into their own happy place. They seek to create a warm and inviting home that reflects their inner happiness, promotes relaxation, and offers an escape from their fast-paced lives. My art provides relief, calmness, and a sense of serenity. It encourages individuals to slow down, live in the present moment, breathe in the warm air, and fully experience the joys of life.
I am an artist dedicated to capturing the essence of travel and tranquility through vibrant watercolor paintings. My journey has been one of passion, perseverance, and a deep desire to bring moments of bliss and nostalgia into the lives of others. I invite you to join me on this artistic voyage, where we can explore the transformative power of art together. Let us create a sanctuary of joy, tranquility, and inspiration in your own home.
Thank you for being a part of this journey with me.